Health & Pharma: Managing Marketing Compliance
Digital acceleration in a highly regulated health industry creates a unique challenge for marketeers - to manage fast paced digital workflows with stringent approval processes to meet compliance. Visible workflow, robust approval process, easy collaboration and an audit trail that captures every step is crucial to a successful marketing strategy.
Simple Solutions for Total Compliance
Unmask the Digital Workflow
Simplify processes with minimal touchpoints and with a full view of the collaborative chain – who is working on what and when. Layer the workflow with the right approvals from various levels and functions, so only market ready assets that meet compliance are released. Easily collate, report and record to complete the loop.
Consolidate Regulatory Requirements
Include all the relevant documents and product disclaimers in the project workflow so the team has specific and updated information. Organise and set permissions to control access and ensure each team uses appropriate documents. Mandate reviews and sign-offs at any stage of asset creation. Ensure only approved documents are available for distribution.
Collaborate on Content
Speed up the creation of marketing content with powerful collaborative tools to edit, review and approve. Enable local teams to customise content for local market within regulatory boundaries and standards. Pre-approve documentation for use by the right team, regions and products at the appropriate time to drive scale and efficiency.
Manage Digital Assets
Once market ready, manage assets with sophisticated, AI supported tagging tools and multi-tiered permission settings for access and use. Ensure only approved assets, product information and disclaimers that meet regulatory requirements are released for totally compliant marketing operations. Enable safe repurposing of content across channels with onboard formatting and editing tools.
Leave Nothing to Chance
Define an infallible approval processes, enable correct decision making, keep the collaboration easy and quick, for total marketing compliance. Ensure everyone that needs to signoff, does. Use a multi-level, parallel approval process with deadlines and automated reminders to avoid bottlenecks. Make it easy with comparison screens, collated feedback, comments and audit trails.
Document Every Move
Even the best processes, tools and technology needs documentation that can reveal the every detail. Do you have evidence that correct processes were in place and followed? Is every detail recorded for review and reporting? An audit trail that retraces every step is a compliance best practice.
Features
Brief Approvals
Improve marketing compliance and reduce artwork revisions by routing your briefs through an approval process. Review information and update any details to ensure the final version documents your requirements.
Roles & permissions
Manage which users can perform certain functions, view project details and access documents with custom roles and permissions.
Audit Trail
All project files and documents are saved in a central hub which tracks all communications, feedback, revisions and approvals. Increase accountability for your resources while providing a complete audit trail to meet marketing compliance requirements.
Approval Levels
Set multi-levelled approvals for complex approval structures. Select sequenced approval pathways and admation will automatically send artwork on to the next group. Fixed approval pathways guarantee that no stakeholder is missed in the approval process, avoiding compliance issues.
Approval Checklist
An approval checklist is that failsafe measure that’s been missing in your approval workflow. Legal or Compliance can collate a checklist of questions and actions for reviewers to fulfil prior to providing feedback. Early input eliminates the potential for marketing compliance issues.
Access Brand Assets
Have confidence knowing your final ads and production files are automatically archived. Re-run a project in a few easy steps. Share assets to approved stakeholders without the hassle. Have full visibility over who is accessing your brand files by viewing a complete download history.
See how Simple’s Solutions can transform your marketing operations.
Schedule a call to learn how our software is helping teams manage their marketing projects, improve ROI and stay compliant.
Our Customers
Testimonials
Admation ensures every of our creative that goes to market has been signed off by relevant stakeholders. It gives our business peace of mind that our enterprise compliance around signoff is met.
”Tom Russell
National Ancillary Networks Manager
Bupa
Admation is easy to use and simple to on-board. The approval audit trail is invaluable to our business and marketing compliance.
”Hina Mairaj
Marketing Campaign Manager
nib
Admation ensures every of our creative that goes to market has been signed off by relevant stakeholders. It gives our business peace of mind that our enterprise compliance around signoff is met.
”Tom Russell
National Ancillary Networks Manager
Bupa
Admation is easy to use and simple to on-board. The approval audit trail is invaluable to our business and marketing compliance.
”Hina Mairaj
Marketing Campaign Manager
nib
Admation ensures every of our creative that goes to market has been signed off by relevant stakeholders. It gives our business peace of mind that our enterprise compliance around signoff is met.
”Tom Russell
National Ancillary Networks Manager
Bupa
Admation is easy to use and simple to on-board. The approval audit trail is invaluable to our business and marketing compliance.
”Hina Mairaj
Marketing Campaign Manager
nib