Simple Marketing Operations Cloud
The simple way to better processes, better creativity, better compliance and better outcomes. It’s how marketing works better.

Simple Marketing Operations Cloud
The simple way to better processes, better creativity, better compliance and better outcomes. It’s how marketing works better.

Simple Marketing Operations Cloud
The simple way to better processes, better creativity, better compliance and better outcomes. It’s how marketing works better.

THE POWER OF SIMPLE For
Simple Marketing Operations
Execute your marketing strategy to perfection with a comprehensive marketing operations platform, designed by marketers, for marketers.
THE POWER OF SIMPLE For
Simple Admation
One solution to manage marketing projects from brief to approval and delivery. Simply your marketing approval workflow and minimise compliance risks. Empower your projects to succeed with Admation.


THE POWER OF SIMPLE For
Simple Asset Manager
Store, share and search for images, video and other content easily, with an AI-powered DAM solution that can stand alone or integrate straight into our MRM platform.
THE POWER OF SIMPLE For
Simple Brand Automate
Empower your global offices, local marketers and regional branches with simple, intuitive, brand-compliant design and content templates that give you best-practice results.


THE POWER OF SIMPLE For
Simple Retail Path
Store product information, seamlessly deliver content to websites and marketplaces and streamline the production of retail promotions.
THE POWER OF SIMPLE For
Simple Vendor Path
Automate and manage the collection of new products from your Vendors and Supply Chain. Reduces the manual effort to get product online and increase your speed to market with Simple VendorPath.


driving down costs



herding cats



managing marketing budgets



approvals and compliance

So Simple’s workflow tools do the pinning down for you, putting processes in place that help you stay maximally compliant.


results-driven marketing



digital asset management


We love working with

























Book a demo, or just get in touch
Your hard–thought out marketing strategy deserves the best operational tools to make it a success. So why not take the first step?
Frequently asked questions (FAQ) about Simple
Marketing resource management (MRM for short) is a form of enterprise application that helps make marketing, marketing operations and your whole marketing mix more productive, agile and cost-effective. MRM fills the ‘hidden gap’ between martech’s dozens of data analytics tools and automation platforms, ensuring deep customer insights get turned into highly effective campaigns, without getting lost in process.
Used intelligently, marketing resource management can save organisations millions in operational costs. The most effective MRM platforms, like Simple, combine marketing resource management with digital asset management and brand automation solutions to completely streamline marketing planning and execution.
Digital asset management (shortened to DAM) is a central repository that stores marketing assets and makes them easy to organise, find and share. As a single source of truth for images, videos, logos, icons and other content, it accelerates productivity through faster searching and sharing, and helps you maintain a consistent brand image, locally, nationally and globally. More advanced DAM’s, like Simple’s, use artificial intelligence (AI) to tag images, recommend assets and improve DAM performance in general.
Brand automation is used by some of the world’s largest brands to make sure all their advertising campaigns and marketing assets maintain brand equity through a consistent look and feel. Using templates that integrate with design applications like the Adobe Creative Cloud suite or SaaS platforms like Canva, organisations using brand automation can make sure local agencies and regional branches do the right thing. Brand automation can also reduce the cost of your advertising agencies by letting you make minor changes to artwork in-house, instead of paying for unnecessary rounds of amends.
The pressure on marketing departments is rapidly increasing. As they grow in size to accommodate new marketing channels, compliance processes and increased need for financial accountability, senior marketers are becoming less like strategic thinkers and more like project managers. Marketing resource management, which has doubled in size in the last six years, is helping marketing leaders take back control of their marketing strategy by centralising and automating processes, and giving them real visibility and control of large teams, big budgets and complex compliance requirements.
Simple is much more than a basic project management application. Instead, Simple Marketing Resource Management gives you visibility and control of all your marketing resources: people, processes, assets, content, briefs, budgets and approvals. With an MRM platform like Simple, you have access to the near–real time and historical data to better manage supplier (including agency) costs, ensure all your marketing briefs match your marketing strategy, and prevent advertising campaigns from leaving the building without meeting all your compliance requirements.