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The Importance of Marketing Ops for Marketing Teams in the Financial Services
The financial services industry is becoming increasingly competitive by the day with new competitors entering the ...
A platform for marketing operations excellence
Marketing ops is the unsung hero of the typical marketing department. In this quick two-page overview, you'll see how and
Brand automation means anyone can do amazing marketing
It used to be that marketing assets were hard to create. Making signage, PDFs or digital content took knowledge of complex
Seven Questions for Marketers in the Financial Services
We all know how important the customer experience is to banks. But what’s your experience as a marketer in financial
What makes Simple Asset Manager different?
Not all DAMs are created equal. Some take advantage of artificial intelligence. Other rely ...
3 Things I Hate About Marketing
How much time does your marketing team spend doing marketing? If half your time is wasted ...
A partnership to empower marketing, for a brilliant customer experience
London and South Africa, March 4th 2021: The CRM Team, expert implementers of world-leading customer engagement ...
Microsoft blog spotlight: Why Simple thinks exciting times are ahead
This week brings the launch of an exclusive interview between our Simple's very own CEO ...
Digital, data and connectedness: inspiring officers at the Police Digital Summit 2021
‘Engagement’, ‘interoperability’ and ‘governance’ - big ideas from this year’s high impact Police Digital Summit 2021. ...
A platform for marketing operations excellence
Marketing ops is the unsung hero of the typical marketing department. In this quick two-page overview, you'll see how and
Brand automation means anyone can do amazing marketing
It used to be that marketing assets were hard to create. Making signage, PDFs or digital content took knowledge of complex
Seven Questions for Marketers in the Financial Services
We all know how important the customer experience is to banks. But what’s your experience as a marketer in financial
What makes Simple Asset Manager different?
Not all DAMs are created equal. Some take advantage of artificial intelligence. Other rely more on ...
Agile marketing tools: 9 essential items you’ll need to scale agile marketing
It's relatively straight-forward to manage agile marketing in one small team, but it can be a different story to scale agile marketing processes across an entire marketing department.
Content marketing workflow template
The ever-present challenge for most content marketing teams is to create highly engaging content at scale. This content ...
Digital (agile) marketing campaign workflow template
Many enterprise marketing departments have a digital team with a more agile marketing workflow than a traditional brand ...
Email marketing campaign workflow template
Email marketing campaigns rarely begin with a brief, though they may be initiated by a request from the ...
5 essential workflows for time-poor marketers
All modern marketing teams must develop efficient marketing processes that utilise the latest tools to help them maximise ...
Episode 5: Marketing’s biggest friction point
He’s got a marketing track record that spans more than 25 years at the helm of some of ...
Episode 4: Marketing needs a new operating system
She’s been dubbed by Campaign magazine as a genuine trailblazer, whose “blend of refreshing honesty and practical insight ...
Episode 3: The tyranny of choice in the B2B martech stack
B2B marketing is gaining momentum unlike ever before, with organisations across the globe harnessing technology to inject innovation ...
Episode 2: Claw back the cost of your marketing complexity
In 2019 marketing has become convoluted, over-elaborate and confused. For marketers increasingly grappling to join all their activity ...
Episode 1: Breathing the customer back into your brand
With more than two decades of marketing experience at the helm of one of Britain’s most loved brands, ...
Brilliant creative briefs: how to get the best work from your agencies
We’ve all been there - you re-read a brief, it sounds spot-on and then bam - you're locked in ...
9 ways to modernise your marketing plan
From balancing your marketing mix to zero-based budgeting and feasibility checks - we talk with Jennifer Johnson (Rogue ...
![Delivering Value in a Disrupted Marketing World [Video]](https://simple.io/wp-content/uploads/2019/11/New-Website-Blog-Banner-93.png)
Delivering Value in a Disrupted Marketing World [Video]
Marketing is facing disruption and change on a scale not seen before. How do you win the hearts ...
3 Things I Hate About Marketing
How much time does your marketing team spend doing marketing? If half your time is wasted planning campaigns ...
4 Sure-Fire Ways to Improve Your Agency Relationships
Looking for better work from your creative agency? This can lead marketing teams to those all-consuming, headline-grabbing agency ...
9 Top Martech Trends for 2020
As 2019 draws to a close, Simple took the opportunity to reflect a little on some of the ...
Managing brand personality across channels crucial to trust: RMIT
Media disruption is impacting the habits of some audiences as often as every three months, with students reacting ...
The key to managing operational change in marketing
“Most people don’t like change,” according to leadership guru John Maxwell. “They revolt against it unless they can ...
Why AI is too important to leave to data scientists
Marketers cannot leave data scientists to apply artificial intelligence to marketing data without themselves understanding how the technology ...
How MRM Underpins Successful Digital Transformations in Marketing
These days you can’t turn around in business without being exposed to some form of digital transformation. It ...
The Dirty Dozen: 12 Common Marketing Problems Simple Solves
Running marketing using spreadsheets, email and other tools that aren't fit for purpose? The result is hours of ...
5 Tips for a Great Introduction to Marketing Resource Management
Introducing a marketing resource management system to your organisation takes a bit of planning. This is because there ...
Case study: How Improving Marketing Ops Saved Us Millions And Made Time For Strategy
The Australian Financial Services industry has been heavily scrutinised for the last two years by a Banking Royal ...
How Simple Streamlined this Marketing Workflow by 45%
We wanted to help marketers understand how streamlining their marketing workflows saves time. So we created a marketing ...
Customer testimonial: How CHF implemented Simple to streamline marketing operations
Not-for-profit organisation Children’s Hospital Foundation is the official charity for the Lady Cilento Children’s Hospital and the Centre ...
Case Study: Financial Services Brand Uses Simple to Minimise Marketing Risk
A prominent financial services brand had hired new staff in its marketing compliance team and was looking to refine ...
Case Study: Setting SOPs for Marketing and Creative Workflow in Simple
A major Australian bank was finding it challenging to keep track of all the requests for work coming ...
Case Study: Using Simple to Manage Sportsbet’s Internal Marketing Workflow
Online bookmaker, Sportsbet, operates a thriving internal creative studio that creates marketing materials and creative assets so its marketing ...
A partnership to empower marketing, for a brilliant customer experience
London and South Africa, March 4th 2021: The CRM Team, expert implementers of world-leading customer engagement technology, and ...
Microsoft blog spotlight: Why Simple thinks exciting times are ahead
This week brings the launch of an exclusive interview between our Simple's very own CEO and the ...
Digital, data and connectedness: inspiring officers at the Police Digital Summit 2021
‘Engagement’, ‘interoperability’ and ‘governance’ - big ideas from this year’s high impact Police Digital Summit 2021. Police force ...
Simple and Solgari announce partnership: Empowering all-channel marketing and communications
All-channel marketing is a beautiful thing London, UK, January 21, 2021: Simple, the simplest platform to optimise brand ...
Microsoft and Simple: A powerful combination
As we ramp up our involvement with Microsoft, on whose technology we built our intelligent marketing resource management ...
Simple launches in EMEA to help CMOs claw back cost of marketing complexity
LONDON - 10 October 2018: Australia-based marketing technology company Simple has opened a London office and announced its ...
Simple raises $17m to roll out marketing resource management platform globally
Marketing resource management firm Simple has raised $17 million to roll out its new Intelligent Marketing Platform globally. ...
Simple announces the Intelligent Marketing Platform powered by Microsoft technology
Today marked an exciting development in the history of Simple! Simple's CEO appeared onstage at Microsoft's Business Forward ...
Case study: How Improving Marketing Ops Saved Us Millions And Made Time For Strategy
The Australian Financial Services industry has been heavily scrutinised for the last two years by a Banking Royal ...
How Simple Streamlined this Marketing Workflow by 45%
We wanted to help marketers understand how streamlining their marketing workflows saves time. So we created a marketing ...
Customer testimonial: How CHF implemented Simple to streamline marketing operations
Not-for-profit organisation Children’s Hospital Foundation is the official charity for the Lady Cilento Children’s Hospital and the Centre ...
Case Study: Financial Services Brand Uses Simple to Minimise Marketing Risk
A prominent financial services brand had hired new staff in its marketing compliance team and was looking to refine ...
Case Study: Setting SOPs for Marketing and Creative Workflow in Simple
A major Australian bank was finding it challenging to keep track of all the requests for work coming ...
Case Study: Using Simple to Manage Sportsbet’s Internal Marketing Workflow
Online bookmaker, Sportsbet, operates a thriving internal creative studio that creates marketing materials and creative assets so its marketing ...